About
紀元前から続く叡智と自然の恩恵を現代の呼吸に。
植物由来の精油で綴る古くも新しい香りがそっと、あなたをほどきます。
本来のあなたに寄り添う香りを
数秒の深呼吸でめぐらせて。
どこにいても、あなたを守る香りでありますように。
The ancient blessings of nature’s wisdom,
carried through to the present day.
A scent of the past and the future,
woven from pure botanical oils,
unfolds a quiet stillness within.
Breathe deeply,
release the excess,
and drift with the gentle ebb and flow.
Only what is needed,
nothing more.
An exquisitely beautiful,
minimal breath.
ブランド名の＜Šwoha＞は息を吸うときの「スー」という音と、吐くときの「ハー」という音を組み合わせた造語。
呼吸を深めることで、心身や思考の緊張を解き、波のような揺らぎに寄そうブランドとなる、という誓いを込めています。
古代エジプトの神聖文字（ヒエログリフ）で「sw（シュウ）」は空気・大気・呼吸、息の神の名であることから「sooha」や「suuha」ではなく「Šwoha」としました。
šwoha (pronounced sū-hā) is a name born from the sound of breath — the soft “su” of inhaling, and the gentle “ha” of exhaling.
Rooted in a deep respect for essential oils and the gifts of nature, šwoha represents a commitment to deepening the breath, releasing tension, and quietly accompanying the natural ebb and flow of body and mind.
The name also draws inspiration from ancient Egyptian hieroglyphs.
The sign šw (often read as “shu”) refers to air, atmosphere, breath, and the god of breath itself.
By layering this ancient meaning onto the rhythm of breathing, the sound evolved from šw to swoha, and ultimately into the flowing breath of šwoha (sū-hā).
About
紀元前から続く叡智と自然の恩恵を現代の呼吸に。
植物由来の精油で綴る古くも新しい香りがそっと、あなたをほどきます。
本来のあなたに寄り添う香りを
数秒の深呼吸でめぐらせて。
どこにいても、あなたを守る香りでありますように。
The ancient blessings of nature’s wisdom,
carried through to the present day.
A scent of the past and the future,
woven from pure botanical oils,
unfolds a quiet stillness within.
Breathe deeply,
release the excess,
and drift with the gentle ebb and flow.
Only what is needed,
nothing more.
An exquisitely beautiful,
minimal breath.
ブランド名の＜Šwoha＞は息を吸うときの「スー」という音と、吐くときの「ハー」という音を組み合わせた造語。
呼吸を深めることで、心身や思考の緊張を解き、波のような揺らぎに寄そうブランドとなる、という誓いを込めています。
古代エジプトの神聖文字（ヒエログリフ）で「sw（シュウ）」は空気・大気・呼吸、息の神の名であることから「sooha」や「suuha」ではなく「Šwoha」としました。
šwoha (pronounced sū-hā) is a name born from the sound of breath — the soft “su” of inhaling, and the gentle “ha” of exhaling.
Rooted in a deep respect for essential oils and the gifts of nature, šwoha represents a commitment to deepening the breath, releasing tension, and quietly accompanying the natural ebb and flow of body and mind.
The name also draws inspiration from ancient Egyptian hieroglyphs.
The sign šw (often read as “shu”) refers to air, atmosphere, breath, and the god of breath itself.
By layering this ancient meaning onto the rhythm of breathing, the sound evolved from šw to swoha, and ultimately into the flowing breath of šwoha (sū-hā).